Elsa is a DTC company built to support female entrepreneurs. With a limited edition collection of necklaces made from 100% recycled gold and silver, Elsa prides itself on producing high-quality necklaces with end-to-end sustainable practices.

Elsa came to us looking for a brand, so we built it from scratch. I led art direction and design to create the full brand identity, including guidelines, social assets, website design, package design, and art direction for e-commerce and lifestyle content.